Category: Speaking

In September 2013 at Kana Connect 2013, 1-800-Flowers.com Founder & CEO, Jim McCann spoke about the importance of customer engagement. In his keynote, McCann spoke to 1-800-Flowers.com’s journey from a single flower shop to the world’s leading florist and gift shop, emphasizing the importance of creating the same type of personal relationship with today’s 37 million customers as they had with the first flower shop customers more than 35 years ago.  By P.J. Jakovljevic It should be every company’s job…

September 26, 2013 During his keynote address at KANA Connect 2013 annual user conference in September 2013, 1-800-Flowers.com Founder & CEO Jim McCann discusses the importance of building loyalty within a customer-centric culture. McCann explains that engaging directly with your customers and using the analysis KANA omni-channel customer service technology provides, 1-800-Flowers.com is key to building customer loyalty.   1-800-FLOWERS.COM was among the first retailers to use a 24/7 toll-free telephone number and the Internet for direct sales to consumers, expanding in size…

In September 2013 at Kana Connect 2013, 1-800-Flowers.com Founder & CEO, Jim McCann spoke about the importance of customer engagement. In his keynote, McCann spoke to 1-800-Flowers.com’s journey from a single flower shop to the world’s leading florist and gift shop, emphasizing the importance of creating the same type of personal relationship with today’s 37 million customers as they had with the first flower shop customers more than 35 years ago.  By Michele Masterson Even if you have stumbled in providing…